{"id":73119,"date":"2024-02-26T14:30:00","date_gmt":"2024-02-26T20:30:00","guid":{"rendered":"https:\/\/www.thetease.com\/?p=73119"},"modified":"2024-02-26T12:51:13","modified_gmt":"2024-02-26T18:51:13","slug":"meet-booksys-2024-global-brand-ambassadors","status":"publish","type":"post","link":"https:\/\/www.thetease.com\/meet-booksys-2024-global-brand-ambassadors\/","title":{"rendered":"Meet Booksy\u2019s 2024 Global Brand Ambassadors"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.instagram.com\/booksybiz\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Booksy<\/a> is set to make an even bigger global impact with the help of a few notable names in our industry.\u00a0<\/p>\n\n\n\n<p>The fast-growing booking platform for salon and beauty professionals announced back in January that it had welcomed a roster of official Global Brand Ambassadors made up of prominent industry leaders including <a href=\"https:\/\/www.instagram.com\/arod23pr\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">A-ROD<\/a>, <a href=\"https:\/\/www.instagram.com\/byrdmena\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Byrd Mena<\/a>, <a href=\"https:\/\/www.instagram.com\/joeltorresstyle\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Joel Torres<\/a>, and <a href=\"https:\/\/www.instagram.com\/jimenanails\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Jimena Montalban (Jimena Nails)<\/a>. By serving as Booksy Global Brand Ambassadors, these talented pros\u2019 stories will be highlighted as a way to help shape, inspire, and accelerate the professional beauty and grooming community.\u00a0<\/p>\n\n\n\n<center><blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/C2iCy_SIR3H\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/C2iCy_SIR3H\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/C2iCy_SIR3H\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Booksy Biz UK \ud83c\uddec\ud83c\udde7 (@booksyuk)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/center>\n\n\n\n<p>Backed by Booksy, this group of industry veterans aims to help others in the business achieve success\u2014be it creatively or financially. Expressing his enthusiasm for the program and what it means for Booksy providers, Global Ambassador A-ROD shared, \u201cOur goal is to empower artists around the world to embrace their talents confidently. It\u2019s about providing them with the right tools, knowledge, and platforms to showcase their work. We aim to create a supportive community where artists feel motivated to take that first step, push their limits, set boundaries, celebrate their successes, and share their stories loudly and proudly.\u201d<\/p>\n\n\n\n<p>For Booksy, its new Global Brand Ambassador program personifies the brand\u2019s commitment to breaking barriers and connecting beauty pros across industries, regions, languages, and cultures. Booksy\u2019s Global Brand Ambassador program will allow the brand to arm more barbers, stylists, and beauty pros with the knowledge and resources they need to thrive. Additionally, the program will encourage Booksy providers to focus on addressing and better understanding industry shifts such as sustainability, the importance of ultra-personalization for customers, and the rise of AI and other technologies.<\/p>\n\n\n\n<p>\u201cBooksy has leaned on Ambassadors to shape our brand and business practices since our very early days. They give the audiences they represent a voice, which helps us run our company better,\u201d say CEO Stefan Batory. \u201cWe\u2019ve alway had local Ambassador programs in our core markets, and this is the first time we\u2019ve sought global representation from some of our key players. It\u2019s an incredibly exciting moment for us and the beauty professionals we serve, ultimately enriching the industry and making it more vibrant and dynamic.\u201d<\/p>\n\n\n\n<p>Keep scrolling to learn more about the four pros who have been named Booksy Global Brand Ambassadors.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Byrd Mena, (<\/strong><a href=\"https:\/\/www.instagram.com\/byrdmena\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>@byrdmena<\/strong><\/a><strong>)<\/strong><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Byrd-Mena.jpg\" alt=\"\" class=\"wp-image-73120\" srcset=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Byrd-Mena.jpg 683w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Byrd-Mena-620x930.jpg 620w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Byrd-Mena-310x465.jpg 310w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Byrd-Mena-155x232.jpg 155w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of Booksy<\/figcaption><\/figure><\/div>\n\n\n<p>Byrd Mena started cutting hair at age 13 and received his barber and cosmetology license at 19. He founded SharpFade in 2015 and now travels the world as a brand consultant.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>A-ROD, (<\/strong><a href=\"https:\/\/www.instagram.com\/arod23pr\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>@arod23pr<\/strong><\/a><strong>)<\/strong><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"913\" height=\"904\" src=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/ARod_2024.jpeg\" alt=\"\" class=\"wp-image-73121\" srcset=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/ARod_2024.jpeg 913w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/ARod_2024-620x614.jpeg 620w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/ARod_2024-310x307.jpeg 310w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/ARod_2024-155x153.jpeg 155w\" sizes=\"auto, (max-width: 913px) 100vw, 913px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of Booksy<\/figcaption><\/figure><\/div>\n\n\n<p>A-ROD picked up his first pair of clippers at age 13, now has over 2 million Instagram followers, and holds the titles of co-founder and CMO at <a href=\"https:\/\/lv3.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">L3VEL3<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Jimena Montalban aka Jimena Nails, (<\/strong><a href=\"https:\/\/www.instagram.com\/jimenanails\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>@jimenanails<\/strong><\/a><strong>)<\/strong><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Jimena-Montalban.jpg\" alt=\"\" class=\"wp-image-73122\" srcset=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Jimena-Montalban.jpg 683w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Jimena-Montalban-620x930.jpg 620w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Jimena-Montalban-310x465.jpg 310w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/Jimena-Montalban-155x232.jpg 155w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of Booksy<\/figcaption><\/figure><\/div>\n\n\n<p>Jimena Nails is recognized as one of the top nail artists in the world, rising from Madrid to the global stage. She is currently expanding her offerings and product line to the United States.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Joel Torres, (<\/strong><a href=\"https:\/\/www.instagram.com\/joeltorresstyle\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>@joeltorresstyle<\/strong><\/a><strong>)<\/strong><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"406\" height=\"715\" src=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/JoelTorres_2024.jpg\" alt=\"\" class=\"wp-image-73123\" srcset=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/JoelTorres_2024.jpg 406w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/JoelTorres_2024-310x546.jpg 310w, https:\/\/www.thetease.com\/wp-content\/uploads\/2024\/02\/JoelTorres_2024-155x273.jpg 155w\" sizes=\"auto, (max-width: 406px) 100vw, 406px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of Booksy<\/figcaption><\/figure><\/div>\n\n\n<p>Puerto Rican-born Joel Torres has made a name for himself around the globe as a stylist and<a href=\"https:\/\/www.igkhair.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"> IGK <\/a>Director of Education. His creativity is appreciated by colleagues and clients alike, earning him features in top publications such as <em>InStyle<\/em>, <em>Italian Vogue<\/em>, and <em>L\u2019Officiel<\/em>.\u00a0<\/p>\n\n\n\n<p>For all things Booksy, be sure to follow <a href=\"https:\/\/www.instagram.com\/booksybiz\/\">@booksybiz<\/a> on Instagram.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Booksy is set to make an even bigger global impact with the help of a few notable names in our industry.\u00a0 The fast-growing booking platform for salon and beauty professionals announced back in January that it had welcomed a roster of official Global Brand Ambassadors made up of prominent industry leaders including A-ROD, Byrd Mena, [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":73124,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[12,6,5],"tags":[9546,85,9550,8891,8893,9271,833,648,9548,9549,9547,29,38],"class_list":["post-73119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands","category-hair","category-pros","tag-a-rod","tag-beauty-industry","tag-booking-platform","tag-booksy","tag-byrd-mena","tag-global-brand-ambassador","tag-hair-industry","tag-hairstylist","tag-jimena-montalban","tag-jimena-nails","tag-joel-torres","tag-salon-professional","tag-salon-professional-industry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - 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