{"id":76128,"date":"2025-02-21T17:15:00","date_gmt":"2025-02-21T23:15:00","guid":{"rendered":"https:\/\/www.thetease.com\/?p=76128"},"modified":"2025-02-21T17:13:07","modified_gmt":"2025-02-21T23:13:07","slug":"what-you-need-to-know-about-premiere-anaheim-2025","status":"publish","type":"post","link":"https:\/\/www.thetease.com\/what-you-need-to-know-about-premiere-anaheim-2025\/","title":{"rendered":"What You Need to Know About Premiere Anaheim 2025"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.premiereanaheimshow.com\/en\/home.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Premiere Anaheim<\/a> is set to return to the Anaheim Convention Center this weekend. The highly anticipated event, now in its third year, offers beauty professionals unmatched opportunities to elevate their careers through top-tier education, live demos, competitions, and networking with industry icons.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What&#8217;s New for 2025<\/h2>\n\n\n\n<p>This year, Premiere Anaheim 2025 introduces over 35 new-to-show brands, each bringing cutting-edge products and innovations that are reshaping the beauty landscape. Attendees can explore these brands through exclusive booth demos and discover never-before-seen products in the\u00a0&#8220;First Look&#8221;\u00a0space, which showcases emerging brands shaping the future of beauty.<\/p>\n\n\n\n<center><blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DAl6PD3xBub\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DAl6PD3xBub\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DAl6PD3xBub\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Premiere Show Group (@premierebeautyshows)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/center>\n\n\n\n<p>A standout addition for 2025 is the all-new\u00a0Color Stage, where industry-leading educators like <a href=\"https:\/\/www.instagram.com\/hairbymisskellyo\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Kelly O&#8217;Leary<\/a>, the visionary behind the event&#8217;s 2025 campaign imagery, will demonstrate cutting-edge hair color techniques that will take colorists&#8217; craft to the next level.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Education is Everything<\/h2>\n\n\n\n<p>Education remains the heart of Premiere Anaheim. Attendees can gain insights and inspiration from powerhouse names like<a href=\"https:\/\/www.instagram.com\/larisadoll\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0Larisa Love<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/styled_by_siiri\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Siiri Parks<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/thebaileylavender\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Bailey Lavender<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/waynetugglehair\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wayne Tuggle<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/josephmaine\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Joseph Maine<\/a>, and\u00a0<a href=\"https:\/\/www.instagram.com\/livv.thom\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Olivia Thompson<\/a>\u00a0on the Main Stage and the classrooms through captivating demonstrations designed to inspire and elevate attendees&#8217; techniques.<\/p>\n\n\n\n<p>The Barber Stage, hosted by\u00a0<a href=\"https:\/\/www.instagram.com\/byrdmena\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Byrd Mena<\/a>, will feature icons like\u00a0<a href=\"https:\/\/www.instagram.com\/robtheoriginal\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Rob the Original<\/a>,\u00a0<a href=\"http:\/\/instagram.com\/successaddict\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Danny Amorim<\/a>, <a href=\"https:\/\/www.instagram.com\/tailorfade\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Trevor Moots<\/a>, and the\u00a0<a href=\"https:\/\/www.instagram.com\/lv3pro\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">L3VEL3<\/a>\u00a0team, plus the introduction of a new student competition, giving emerging talent a platform to shine.<\/p>\n\n\n\n<p>For those seeking a more immersive experience, hands-on workshops offer a deep dive into advanced techniques. These intimate sessions provide practical, actionable skills that attendees can immediately apply in their work, ensuring a rewarding and engaging learning experience.<\/p>\n\n\n\n<center><blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DGTtNVovTob\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DGTtNVovTob\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DGTtNVovTob\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Premiere Show Group (@premierebeautyshows)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/center>\n\n\n\n<h2 class=\"wp-block-heading\">Explore Top Brands in Beauty and Wellness<\/h2>\n\n\n\n<p>Premiere Anaheim 2025 brings together over 100 leading brands across the beauty industry, offering attendees the chance to discover game-changing products and innovations. From trusted industry staples to emerging trailblazers, this year&#8217;s exhibitor lineup includes\u00a0<a href=\"https:\/\/www.instagram.com\/remicachet\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Remi Cachet<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/jrlusa\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">J<\/a><a href=\"https:\/\/www.instagram.com\/jrlusa\/?hl=en\">RL<\/a>,<a href=\"https:\/\/www.instagram.com\/lechatnails\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u00a0LeChat Nail Care Products<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/johnnybhaircare\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Johnny B Haircare<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/sunlightspro\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SUNLIGHTS<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/pureonaturalproducts\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">PureO Natural Products<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/glossgenius\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">GlossGenius<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/wahlpro\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wahl<\/a>, <a href=\"https:\/\/www.instagram.com\/circadia\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Circadia<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/procelltherapies\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Procell Therapies<\/a>, and\u00a0<a href=\"https:\/\/www.instagram.com\/jimenanails\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Jimena Nails<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/rudecosmetics\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Rude Cosmetics<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/evalashhh\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Evalash Beauty Corp<\/a>.\u00a0and others.<\/p>\n\n\n\n<p>With booth demos, exclusive product showcases, and direct access to brand representatives, Premiere Anaheim is the ultimate marketplace for professionals looking to expand their toolkit and elevate their careers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Competitions to Inspire and Challenge<\/h2>\n\n\n\n<p>Competitions will be at the center of the action at Premiere 2025, offering beauty pros the opportunity to push creative boundaries and gain industry recognition from peers and more.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.thetease.com\/nailing-it-leading-the-charge-at-the-nailympia-competitions-in-san-antonio\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">NAILYMPIA\u00a0<\/a>returns with exciting new categories that highlight artistry and technical mastery in nail design. With three divisions for all skill levels, this competition provides a platform for growth, recognition, and the thrill of competing. Participants can showcase their talent in 7 live competitions and 5 turn-in categories.<\/p>\n\n\n\n<p>The\u00a0Barber Battle\u00a0is back and bigger than ever, with competitions for both seasoned professionals and rising stars, powered by\u00a0<a href=\"https:\/\/www.instagram.com\/lv3pro\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">L3VEL3<\/a>\u00a0and sponsored by\u00a0<a href=\"https:\/\/www.instagram.com\/jrlusa\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">JRL<\/a>. In the main event, barbers will go head-to-head for the chance to win amazing prizes, including a $600 value for 1st place, $300 for 2nd and 3rd place medal. All competitors will also walk away with a JRL Clipper Set valued at $165, which includes clippers, trimmers, and other tools.<\/p>\n\n\n\n<p>This year introduces the\u00a0Student Barber Battle, giving up-and-coming talent the chance to compete for a grand prize: entry into the prestigious Premiere Orlando Barber Battle, including airfare, hotel, and a show pass. This exciting addition highlights the next generation of barbers, offering them a platform to showcase their skills and gain invaluable recognition.<\/p>\n\n\n\n<p>Sponsored by\u00a0<a href=\"https:\/\/www.instagram.com\/hanzonation\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Hattori Hanzo Shears<\/a>, the\u00a0Hair Competition\u00a0will challenge participants to create their best &#8220;Long Pixie&#8221; look, pushing the boundaries of creativity and technical mastery. The 1\u00a0st\u00a0place winner will receive a prize valued at $800, with recognition and the opportunity to elevate their career in front of an engaged audience.<\/p>\n\n\n\n<center><blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DGWL0I2OFH6\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DGWL0I2OFH6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DGWL0I2OFH6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Premiere Show Group (@premierebeautyshows)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/center>\n\n\n\n<h2 class=\"wp-block-heading\">More About Anaheim<\/h2>\n\n\n\n<p>Premiere Anaheim is more than a trade show, it&#8217;s an opportunity for beauty pros to create unforgettable moments. Attendees will experience exclusive in-show activities designed to relax, recharge, and enhance their time at the event.<\/p>\n\n\n\n<p>The\u00a0&#8220;Premiere Experience Lounge&#8221;\u00a0provides a space to unwind while staying connected to the show&#8217;s energy. At the\u00a0&#8220;Premiere Charm Bar&#8221;, attendees can express their unique style by creating custom accessories with\u00a0<a href=\"https:\/\/outcharmed.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">OUTCHARMED<\/a>. For a fun and insightful experience, visitors can enjoy lip readings that reveal personal traits and take home a lipstick from\u00a0Rude Cosmetics. The\u00a0&#8220;Premiere Photo Booth&#8221;\u00a0offers the perfect spot to capture memorable moments with friends. Attendees can meet top influencers and artists in scheduled Meet &amp; Greets with names like\u00a0<a href=\"https:\/\/www.instagram.com\/thebaileylavender\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Bailey Lavender<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/styled_by_siiri\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Siiri Parks<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/kirstymeakin\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Kirsty Meakin<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/vo.tino\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Tino Vo<\/a>, and others. And guests can indulge in complimentary beauty treatments such as lashes, mini facials, and more!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">NAHA &#8217;25 Finalists Will Be Announced Live<\/h2>\n\n\n\n<p>Premiere Anaheim 2025 proudly partners with the\u00a0<a href=\"https:\/\/www.thetease.com\/the-professional-beauty-association-donates-more-than-100k-worth-of-tools-and-supplies-to-pros-impacted-by-california-wildfires\/\" target=\"_blank\" rel=\"noreferrer noopener\">Professional Beauty Association\u00a0<\/a>(PBA) to host the <a href=\"https:\/\/www.instagram.com\/reel\/DGPR9EuJXSz\/?igsh=cGVrNmt1dXFiZzh6\" target=\"_blank\" rel=\"noreferrer noopener\">live announcement of finalists for the\u00a0North American Hairstyling Awards\u00a0(NAHA)<\/a>. As the industry&#8217;s most prestigious competition, NAHA celebrates the visionaries pushing the boundaries of creativity and technical mastery in hairstyling.<\/p>\n\n\n\n<p>Attendees can witness the exciting moment on the Main Stage and watch an exclusive panel featuring the finalists, offering insights into their inspirations and techniques. This announcement <a href=\"https:\/\/www.thetease.com\/entries-for-naha-2025-are-open\/\" target=\"_blank\" rel=\"noreferrer noopener\">sets the stage for NAHA<\/a> on June 1, 2025, at\u00a0<a href=\"https:\/\/pr.report\/563a\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Premiere Orlando<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Register Now<\/h2>\n\n\n\n<p>Don&#8217;t miss your opportunity to be part of the West Coast&#8217;s leading beauty event in Anaheim. Each show pass includes access to education sessions, live demos, competitions, and the exhibit floor.<\/p>\n\n\n\n<p>To register for your Premiere Anaheim show pass\u00a0<a href=\"https:\/\/pr.report\/563b\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">click here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Premiere Anaheim is set to return to the Anaheim Convention Center this weekend. The highly anticipated event, now in its third year, offers beauty professionals unmatched opportunities to elevate their careers through top-tier education, live demos, competitions, and networking with industry icons. What&#8217;s New for 2025 This year, Premiere Anaheim 2025 introduces over 35 new-to-show [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":76129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"content-type":"","footnotes":""},"categories":[6,5],"tags":[9353,12196,84,630,12195,12198,11604,976,12193,8360,5855,12192,12199,10665,900,251,499,7152,12191,12190,9435,12200,12197,953,12194,12079,9240,7538,3553,525],"class_list":["post-76128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hair","category-pros","tag-anaheim","tag-and-jimena-nails","tag-beauty","tag-beauty-show","tag-circadia","tag-evalash-beauty-corp","tag-glossgenius","tag-hair-show","tag-johnny-b-haircare","tag-jrl","tag-l3vel3","tag-lechat-nail-care-products","tag-naha-25","tag-naha-2025","tag-nail-art","tag-nails","tag-pba","tag-premiere-anaheim","tag-premiere-anaheim-25","tag-premiere-anaheim-2025","tag-premiere-beauty","tag-premiere-beauty-group","tag-procell-therapies","tag-professional-beauty-association","tag-pureo-natural-products","tag-remi-cachet","tag-rude-cosmetics","tag-sunlights","tag-trade-show","tag-wahl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - 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