{"id":77166,"date":"2025-06-13T11:06:03","date_gmt":"2025-06-13T16:06:03","guid":{"rendered":"https:\/\/www.thetease.com\/?p=77166"},"modified":"2025-06-13T11:08:04","modified_gmt":"2025-06-13T16:08:04","slug":"the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection","status":"publish","type":"post","link":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/","title":{"rendered":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection"},"content":{"rendered":"\n<p>SPONSORED<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Born From a Need. Built With Purpose.<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/bit.ly\/4l4owwH\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Covet Labs<\/a>\u2122 was never about launching another product. It was about solving a real problem in our industry, one that stylists have faced for years: how do you color hair extensions without damaging them?<\/p>\n\n\n\n<p>Extensions are not like natural hair. They\u2019re pre-lightened, more porous, chemically treated, and often delicate. Yet, most salon color systems aren\u2019t made with extensions in mind, leading to fading, matting, dryness, or worse, irreversible damage.<\/p>\n\n\n\n<p>We heard it from our stylists. We saw it in the salon. And we knew: the industry needed something better.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Enter Covet Labs.<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.instagram.com\/shopcovetlabs\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Covet Labs<\/a>\u2122 is the new innovation studio by <a href=\"https:\/\/www.instagram.com\/covetandmane\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Covet &amp; Mane\u00ae<\/a>, where science meets artistry, and where we put our stylists at the center of every formulation. We partnered with Italian cosmetic chemists, spent years in development, and tested endlessly to ensure one thing: the first-ever professional color system intentionally engineered to preserve and protect hair extensions.<\/p>\n\n\n\n<p>Because great color means nothing if it compromises the integrity of your work.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DKKzcokN1Ls\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DKKzcokN1Ls\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DKKzcokN1Ls\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Covet &amp; Mane (@covetandmane)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Meet Pro Color: The First Innovation from Covet Labs\u2122<\/strong><\/h2>\n\n\n\n<p>Pro Color is a high-performance, demi-permanent color system engineered for stylists who demand control, consistency, and creativity without compromise. This isn\u2019t just professional color. It\u2019s the first intentionally designed system to be extension-safe, damage-free, and effortlessly effective.<\/p>\n\n\n\n<p>Formulated with low alkalinity and a pH-balanced base, Pro Color features a creamy, easy-to-apply texture that\u2019s both MEA- and ammonia-free, ensuring gentle processing while preserving the softness and integrity of every strand.<\/p>\n\n\n\n<p>Infused with nourishing ingredients like jojoba and avocado oils, these aren\u2019t just buzzwords; they\u2019re essential actives that help reduce swelling, preserve bond integrity, and ensure a smooth, even fade on both natural hair and <a href=\"https:\/\/www.thetease.com\/covet-mane-launches-curly-and-wavy-extensions-inspired-by-the-worlds-most-beautiful-beaches\/\" target=\"_blank\" rel=\"noreferrer noopener\">extensions<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Stylists Are Reaching for Pro Color:<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Extension-Safe by Design: Every formula is tested to ensure compatibility with extension hair, because preserving your work is non-negotiable.<\/li>\n\n\n\n<li>Customization Without Guesswork: Whether toning, melting, or refreshing, Pro Color offers rich, dimensional pigments and a simplified tonal system that delivers consistent results, every time.<\/li>\n\n\n\n<li>Seamless Application: The creamy consistency glides effortlessly for fast, even saturation\u2014no dripping, no patchiness. Just clean, beautiful blends.<\/li>\n<\/ul>\n\n\n\n<p>Launching with six perfectly calibrated Root Melt Color shades (3N\u20138N), this simplified system is all you need to create the soft, lived-in color your clients crave, without needing dozens of SKUs. Paired with its companion developer, the line is thoughtfully crafted to deliver predictable lift and longevity while maintaining hair health and integrity.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DKAEwf9Bch-\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DKAEwf9Bch-\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DKAEwf9Bch-\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Covet &amp; Mane (@covetandmane)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why This Launch Matters<\/strong><\/h2>\n\n\n\n<p>For years, stylists have adapted products never intended for extensions. Pro Color is the first product to adapt to you.<\/p>\n\n\n\n<p>This launch is a pivotal moment for Covet &amp; Mane. It\u2019s the natural evolution of our commitment to education, craftsmanship, and elevating the stylist experience. Extensions are more than an add-on service; they&#8217;re a reflection of your artistry, your reputation, and your client relationships. Covet Labs is our promise to protect that.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A New Standard in Hair Color<\/strong><\/h2>\n\n\n\n<p>The launch of Covet Labs signals more than a product release. It marks a shift in how we care for extension hair, how we empower stylists, and how we design with intention. It&#8217;s the first of many innovations to come, each one grounded in chemistry, community, and care.<\/p>\n\n\n\n<p>Because at Covet &amp; Mane, we don\u2019t just raise the bar, we redefine the standard.<\/p>\n\n\n\n<p>Ready to elevate your craft and master the artistry of hair extensions? Explore expert-led classes through The Academy by Covet &amp; Mane\u00ae and take your skills to the next level.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet &#038; Mane\u00ae and why you should care. <\/p>\n","protected":false},"author":13,"featured_media":77169,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"content-type":"","footnotes":""},"categories":[12,6,5,5899],"tags":[874,85,905,985,2215,10099,10101,10100,13102,13103,2484,10092,10514,19,833,600,59,648,29],"class_list":["post-77166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands","category-hair","category-pros","category-sponsored","tag-beauty-brands","tag-beauty-industry","tag-beauty-products","tag-color","tag-color-artist","tag-covet-mane","tag-covet-mane-extensions","tag-covet-and-mane","tag-covet-labs","tag-extension-safe-pro-color","tag-extensions","tag-extensions-market","tag-extensions-specialist","tag-hair","tag-hair-industry","tag-hair-styling","tag-hair-stylist","tag-hairstylist","tag-salon-professional"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease<\/title>\n<meta name=\"description\" content=\"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet &amp; Mane\u00ae and why you should care.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease\" \/>\n<meta property=\"og:description\" content=\"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet &amp; Mane\u00ae and why you should care.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\" \/>\n<meta property=\"og:site_name\" content=\"The Tease\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-13T16:06:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-13T16:08:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1-1240x1250.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1240\" \/>\n\t<meta property=\"og:image:height\" content=\"1250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"The Tease Editors\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Madeline Hickey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\"},\"author\":{\"name\":\"The Tease Editors\"},\"headline\":\"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection\",\"datePublished\":\"2025-06-13T16:06:03+00:00\",\"dateModified\":\"2025-06-13T16:08:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\"},\"wordCount\":635,\"publisher\":{\"@id\":\"https:\/\/www.thetease.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg\",\"keywords\":[\"beauty brands\",\"Beauty Industry\",\"beauty products\",\"color\",\"color artist\",\"covet &amp; mane\",\"covet &amp; mane extensions\",\"covet and mane\",\"Covet Labs\",\"extension-safe pro color\",\"extensions\",\"extensions market\",\"extensions specialist\",\"hair\",\"hair industry\",\"hair styling\",\"Hair stylist\",\"Hairstylist\",\"salon professional\"],\"articleSection\":[\"Brands\",\"Hair\",\"Pros\",\"Sponsored\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\",\"url\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\",\"name\":\"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease\",\"isPartOf\":{\"@id\":\"https:\/\/www.thetease.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg\",\"datePublished\":\"2025-06-13T16:06:03+00:00\",\"dateModified\":\"2025-06-13T16:08:04+00:00\",\"description\":\"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet & Mane\u00ae and why you should care.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage\",\"url\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg\",\"contentUrl\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg\",\"width\":1800,\"height\":1815},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.thetease.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.thetease.com\/#website\",\"url\":\"https:\/\/www.thetease.com\/\",\"name\":\"The Tease\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.thetease.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.thetease.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.thetease.com\/#organization\",\"name\":\"The Tease\",\"url\":\"https:\/\/www.thetease.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.thetease.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2022\/09\/the-tease-logo-black.svg\",\"contentUrl\":\"https:\/\/www.thetease.com\/wp-content\/uploads\/2022\/09\/the-tease-logo-black.svg\",\"width\":500,\"height\":221,\"caption\":\"The Tease\"},\"image\":{\"@id\":\"https:\/\/www.thetease.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease","description":"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet & Mane\u00ae and why you should care.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/","og_locale":"en_US","og_type":"article","og_title":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease","og_description":"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet & Mane\u00ae and why you should care.","og_url":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/","og_site_name":"The Tease","article_published_time":"2025-06-13T16:06:03+00:00","article_modified_time":"2025-06-13T16:08:04+00:00","og_image":[{"width":1240,"height":1250,"url":"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1-1240x1250.jpg","type":"image\/jpeg"}],"author":"The Tease Editors","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Madeline Hickey","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#article","isPartOf":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/"},"author":{"name":"The Tease Editors"},"headline":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection","datePublished":"2025-06-13T16:06:03+00:00","dateModified":"2025-06-13T16:08:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/"},"wordCount":635,"publisher":{"@id":"https:\/\/www.thetease.com\/#organization"},"image":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg","keywords":["beauty brands","Beauty Industry","beauty products","color","color artist","covet &amp; mane","covet &amp; mane extensions","covet and mane","Covet Labs","extension-safe pro color","extensions","extensions market","extensions specialist","hair","hair industry","hair styling","Hair stylist","Hairstylist","salon professional"],"articleSection":["Brands","Hair","Pros","Sponsored"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/","url":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/","name":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection - The Tease","isPartOf":{"@id":"https:\/\/www.thetease.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage"},"image":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage"},"thumbnailUrl":"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg","datePublished":"2025-06-13T16:06:03+00:00","dateModified":"2025-06-13T16:08:04+00:00","description":"Learn all about the first extension-safe pro color collection and Covet Labs\u2122 by Covet & Mane\u00ae and why you should care.","breadcrumb":{"@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#primaryimage","url":"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg","contentUrl":"https:\/\/www.thetease.com\/wp-content\/uploads\/2025\/06\/20250314_COVETMANE_LT_GROUP_3_7855_v1b_40-1.jpg","width":1800,"height":1815},{"@type":"BreadcrumbList","@id":"https:\/\/www.thetease.com\/the-future-of-color-has-arrived-introducing-covet-labs-and-the-first-extension-safe-pro-color-collection\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.thetease.com\/"},{"@type":"ListItem","position":2,"name":"The Future of Color Has Arrived: Introducing Covet Labs\u2122 and the First Extension-Safe Pro Color Collection"}]},{"@type":"WebSite","@id":"https:\/\/www.thetease.com\/#website","url":"https:\/\/www.thetease.com\/","name":"The Tease","description":"","publisher":{"@id":"https:\/\/www.thetease.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.thetease.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.thetease.com\/#organization","name":"The Tease","url":"https:\/\/www.thetease.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.thetease.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.thetease.com\/wp-content\/uploads\/2022\/09\/the-tease-logo-black.svg","contentUrl":"https:\/\/www.thetease.com\/wp-content\/uploads\/2022\/09\/the-tease-logo-black.svg","width":500,"height":221,"caption":"The Tease"},"image":{"@id":"https:\/\/www.thetease.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/posts\/77166","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/comments?post=77166"}],"version-history":[{"count":0,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/posts\/77166\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/media\/77169"}],"wp:attachment":[{"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/media?parent=77166"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/categories?post=77166"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thetease.com\/wp-json\/wp\/v2\/tags?post=77166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}